Live Nation Entertainment, the world’s leading promoter and producer of live music, has appointed Nick Childs to the role of VP Marketing Partnerships. Nick joins the business from AEG Europe where he previously held the role of Director Partnership Sales.
Reporting to David Pepper, SVP Marketing Partnerships, Nick will be responsible for driving direct-to-client brand partnerships with blue chip partners and seamlessly weaving brands into the power and passion of live music. These partnership programmes will be developed in conjunction with C-Suite and Senior Brand Marketers.
As well as being the global leader in live music, Live Nation’s UK presence makes it the country’s biggest festival owner, owner and operator of The Academy Music Group (the UK’s largest and most popular music venue business), promoter of the worlds largest global touring artists, and owner of Ticketmaster. Each year Live Nation promotes 1,000’s of shows in the UK and compliments this with a large digital footprint and is at the forefront of live streaming concert performances and has strategic relationships with Snapchat, Facebook, YouTube, Next VR and Hulu.
We wish Nick, David and the whole team at Live Nation all the very best for this latest victorious partnership.